Brand Impact
Finger lickin’ good, always. It’s what we do! But it’s not all that we do. We’re more than the iconic taste that feeds your crave; we’re also neighbors, mentors, volunteers and so much more.
“Done the Right Way” is our commitment to people and communities, our chicken and nutrition, and our suppliers and climate. It’s the guiding compass for how we buy, how we build, and how we operate – because “how” matters to KFC and the world around us.
Our Recipe for Good Growth
Yum! Brands’ Good Growth strategy is grounded in the idea that our business will only endure if our brands are inclusive, sustainable, and reflective of evolving employee, franchisee and other stakeholder needs. As we grow, we’re identifying synergies with our Good priorities of our People, Food and Planet.
